Top ppc or pay per click search engines
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Here's the 10 pay per click search engines with the most traffic. Note that although the first two generates more sales than all the others combined, you will be able to bid on the same keywords for much less on the smaller ones.

Google AdWords - Adwords work the same as Overture in that you must bid for placement, however there is less competition so your overall bid does not need to be as high, and there is no minimum bid with Google. Additionally Google will spread your impressions out to fulfill whatever monthly budget you have over the course of the whole month. What this means is that even if there is someone who has bid higher than you they likely will not have their ad shown on every page view. Additionally, due to their placement, I feel that being listed below other paid listings isn't as bad as it is on Overture. If you're fourth on Overture you might end up at the bottom of the page or not on the page at all. If you're fourth on Google you'll still be there, on the side, and probably not the fourth ad to boot. Unlike Overture, Google does charge a nominal $5 setup fee. Also unlike Overture your Adwords listings can be live the night you sign up. All in all Google runs a good all around PPC program.

Overture (GoTo) - The King of pay per click search engines, Overture has a well organized system. You can bid for rankings and also choose the description and title you want, which provides highly targeted traffic to your website. You can control your bids at all times and adjust them, based on the quality of your results. Especially handy is the Search Term Suggestion Tool, which shows you how often people search for a particular word or phrase. Advertiser Tips and Tricks gives helpful tips from Overture's experts. If you're in the top 10 at Overture, your link appears when someone searches using Dogpile meta search engine. If you're in the top six, you'll also appear in Metacrawler searches. More people will click on your link if you use your key phrase in the title and in the description. You'll probably receive more traffic from Overture than from all the other pay per click engines combined. However, because they are less popular, buying highly targeted traffic is much cheaper than at Overture. The huge advantage of this kind of advertising is that you pay only when someone actually visits your site.

FindWhat - FindWhat.com has woven together an exceptionally efficient marketplace that introduces people who are looking for products and services to the advertisers who are selling those products and services. The FindWhat.com Network is comprised of hundreds of high quality, high traffic destination websites and search engines like: CNET's Search.com, Excite, Webcrawler, MetaCrawler, Dogpile, and Microsoft Internet Explorer Autosearch.

Kanoodle - Kanoodle's search results are incorporated by more than 10,000 search-enabled websites including DogPile, Metacrawler, InfoSpace, CNET, Mamma.com, and Galaxy.com. Kanoodle.com offers several free tools, services, and a second to none support staff that will assist their advertisers in maximizing and retaining a return on their advertising investment with Kanoodle.Try out Kanoodle.com Pay Per Click Advertising for FREE. Sign up for a $5 Trial Kanoodle Account and find out what they can do for your business. 100 Targeted leads for FREE.

7Search.com - 7Search results appear in over 35% of the top 150 search engines in English-speaking countries and Alexa shows it to have a significant amount of traffic compared to other pay per click search engines. Services offered to advertisers include immediate e-mail notification when you are outbid for the top ranking on a keyword, a keyword generator tool, and a 1:1 banner exchange program.

GoClick - GoClick is a vastly improving pay per click search engine. It has received record increases in traffic and continues to upgrade the account area. It has some of the best tools available to help you manage your keywords and to help you to find more relevant terms. Very professionally run and recommended.

Xuppa - Xuppa (formerly Bay9) still boasts a good amount of traffic according to Alexa. It has an affiliate program that pays 20% of referred account sign ups and will continue to pay 20% for 1 year. It also pays 20% of clicks on bidded listings.

ePilot - ePilot's results are displayed on partners' sites such as NetZero, DogPile and InfoSpace. ePilot's accounts area has undergone a major upgrade and is very easy to use. You can start an account with $100.

Enhance Interactive - Enhance has just undergone a site re-design featuring a new and improved accounts area. You can participate in its LogoLink program by including a logo graphic next to your listing. Listing your site with Enhance will make your site visible to about 50% of the top 10 pay per click search engines. Enhance is about to launch a great new affiliate program. When you open an account they will give you $10 of free clicks.

Search123 - Search123 has great tools to help you control your pay per click advertising budget. You can set a spend limit by the hour, day, week or month. You can start an account with $25 and continue making deposits as little as $5.